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On the Air

“Hello caller, you are on the air!” This fundraiser involves working with a local radio station, and helping them sell advertising time for a specific day. It will probably involve a great deal of work, but can have a large payoff for your group. Find a local radio station that is willing to work with your group. Decide on what percentage of the advertising money will go to your group. Work with the sales department at the radio station to find out who their advertisers are. They may be willing to help you contact them. Decide if you are going to use a special rate for the day. You may be able to reach people that wouldn’t be able to afford it normally. Get creative too. Let individuals sponsor songs and let them dedicate them to someone special in their life. See if the radio station will let your group help to read the ads live on the air. Let everyone that is willing have a turn.
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