Built to Last: The Thick & Crumbly of Brick Fundraisers

Brick fundraising is becoming a more popular community fundraiser each and every year—especially in communities who need a bit of a makeover. For brick fundraising, basically, an organization requests that donors donate a cash amount in exchange for being allowed to engrave one brick with their personal name or memorial. All of the bricks collected will be used to construct a brick wall, a brick walkway, or other tiled surface to commemorate the charity and its sponsors.

Although churches, colleges and educational organizations have make use of engraved bricks to honor their donors for many, many years, other types of charities are catching on to its success. After all, how many charities do you know that make a cherished and very permanent place in your community for birthdays, anniversaries, sporting events—and brick fundraisers even give donors the chance to memorialize the life of a loved one who has passed away.

Bricks leave a lasting impression in the lives of the community and donors know that they will be able to visit the brick wall or walkway to remember their kindness once it’s been constructed for years and years to come. The beauty of an engraved brick fundraiser is that it creates a permanent memory of a sponsor’s donation. Etched forever in stone, their donations will never be forgotten even after they are gone. And even future generations can learn from their generosity.

If you’re looking for unique and permanent way to fundraise, then brick charities demand the public attention that will be sure to gain a lot of interest and potential sponsors. Not only will a brick fundraiser allow sponsors the chance to donate a gift or memorial to a loved one, it will also permanently memorialize them as a positive contributor to their community.

Now that your interest is peaked, let’s discuss all of the different details you’ll need to cover, as well as the advantages that brick fundraisers offer:

Who can use bricks to fundraise?

Charity organizations that can successfully use brick fundraising are those that have their own permanent location—organizations that can construct a brick wall or walkway permanently such as hospitals, colleges, churches, clinics, schools and etc.

How profitable are brick fundraisers?

Brick fundraisers can be extremely profitable ways to raise money for your cause. In fact, the cost of bricks and engraving can be cut down immensely if you arrange to have the materials and engraving services done as part of the charity. In exchange, you can etch the name of the engraver and brick provider (e.g., a local mason or garden supply store’s name) onto a brick in honor of their charity service. This way all of the profits will go directly to your charity and their kindness will forever be remembered. If money is the primary concern, then you should definitely look into this type of free sponsorship.

How can you advertise a brick fundraiser?

Once your fundraising planning committee has decided on a brick fundraiser, set a budget, and decided what will be constructed out of the bricks collected—you will need to get the word out through publicity. Let people know about your brick fundraiser by advertising in your local newspaper, taking out a TV or radio advertisement, using social media channels like Facebook and Twitter to get the word out, and even posting flyers throughout the community.

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